Recommendations for the new Volkswagen model

Volkswagen Autosalon Nikolaev is a long-term customer of our agency.On August 18, the closed presentation of the completely new VW Arteon was planned.Two weeks before this, the customer was set a goal - to launch a advertising campaign and gather the target audience for the presentation itself.What was done:
Video with an invitation to the presentation
The targeted audience
A advertising campaign has been launched with the aim of moving to an external website to fill in the form.Since the leads were gathered using Google forms, there was no possibility to install the pixel.The audience for retargeting was gathered from those who interacted with advertising (video view).The Results:
Over the 11 days of the advertising campaign, more than 30,000 people were covered and more than a hundred applications were collected to visit the presentation.All of them were called by the operators and then the courier delivered invitations.According to the fact, more than two hundred people visited the event and many of them immediately registered for the test drive of the new.The budget of the advertising campaign was $100.The customer is satisfied!