Redesign of the dry cleaning network website
Goal:
Make the website modern and user-friendly so that it stands out among competitors and generates more real orders from both computers and mobile devices.
Tasks:
Eliminate template-like design: replace the gray design with a unique visual style.
Reduce page clutter from massive blocks of text.
Highlight conveniences: Make promotions noticeable and revise weak calls to action (CTA).
Add interactivity: Implement tools for quick cost estimation and customer retention.
Solution:
Development of a visual concept: Created a unique modern design using stylish dark blocks and structured cards.
Mobile-First adaptability: The interface is fully adapted for smartphones and tablets - quizzes, forms, and cards display perfectly on any screen.
The main advantage of the dry cleaning service is highlighted on the first screen for instant attention capture.
Interactive quiz-survey: Integrated step-by-step calculation of the exact cleaning cost, lowering the barrier to purchase.
Conversion lead magnets: Thoughtfully placed free valuable offers for easy collection of contact information.
Copywriting and UX texts: Long text replaced with concise, engaging headlines and motivating CTA buttons.
Make the website modern and user-friendly so that it stands out among competitors and generates more real orders from both computers and mobile devices.
Tasks:
Eliminate template-like design: replace the gray design with a unique visual style.
Reduce page clutter from massive blocks of text.
Highlight conveniences: Make promotions noticeable and revise weak calls to action (CTA).
Add interactivity: Implement tools for quick cost estimation and customer retention.
Solution:
Development of a visual concept: Created a unique modern design using stylish dark blocks and structured cards.
Mobile-First adaptability: The interface is fully adapted for smartphones and tablets - quizzes, forms, and cards display perfectly on any screen.
The main advantage of the dry cleaning service is highlighted on the first screen for instant attention capture.
Interactive quiz-survey: Integrated step-by-step calculation of the exact cleaning cost, lowering the barrier to purchase.
Conversion lead magnets: Thoughtfully placed free valuable offers for easy collection of contact information.
Copywriting and UX texts: Long text replaced with concise, engaging headlines and motivating CTA buttons.