Advertising for the project NotOnlyFashion
Buyer service | Premium goods from abroad
At the start, we faced a complete halt of business on social media: the page was deleted for violating community rules. It was necessary to restore the page and regain full access to promotion tools, after which we needed to set up the order flow for premium goods from abroad.
During the work, the following was accomplished:
- Restoration of Meta advertising assets after blocking (complete deletion of the Instagram account) and returning the Instagram page to full operation.
- Developed a campaign structure for testing different audience segments: from broad to specific brand interests.
- Implemented a Safe Launch system: thorough verification of each offer and visual for compliance with advertising policies before launch.
- Worked on increasing profile conversion (packaging highlights, reviews) to make the most effective use of expensive traffic.
Result:
After 24 months of continuous collaboration, we achieved systematic indicators without any repeated blocking.
Leads generated: 15,000+
CPL: $1.30
Invested: $20,000+
At the start, we faced a complete halt of business on social media: the page was deleted for violating community rules. It was necessary to restore the page and regain full access to promotion tools, after which we needed to set up the order flow for premium goods from abroad.
During the work, the following was accomplished:
- Restoration of Meta advertising assets after blocking (complete deletion of the Instagram account) and returning the Instagram page to full operation.
- Developed a campaign structure for testing different audience segments: from broad to specific brand interests.
- Implemented a Safe Launch system: thorough verification of each offer and visual for compliance with advertising policies before launch.
- Worked on increasing profile conversion (packaging highlights, reviews) to make the most effective use of expensive traffic.
Result:
After 24 months of continuous collaboration, we achieved systematic indicators without any repeated blocking.
Leads generated: 15,000+
CPL: $1.30
Invested: $20,000+