School of English Language
Contextual Advertising
Customer is the English Language School.
For $1,100 the client received 145 primary courses applications.
The conversion from the initial application to payment for the first month was 60%.
The total number of applications amounted to 87 applications, and the total cost of all the courses ordered was $3915.
Since some students ordered at the same time for three months, the average check was $45.
Return of Advertising Investment (ROI) : 256%
For $1,100 the client received 145 primary courses applications.
The conversion from the initial application to payment for the first month was 60%.
The total number of applications amounted to 87 applications, and the total cost of all the courses ordered was $3915.
Since some students ordered at the same time for three months, the average check was $45.
Return of Advertising Investment (ROI) : 256%