School of Food Van
Brand School of Food
The task of the project is to develop the School of Nutrition Brand.Process: the market has been analyzed, the target audience, the customer portrait is described.After processing the data, the UTP of the product (short):
1 .The school provides the client with a full menu for a certain period of time, corresponding to his needs, with recipes of cooking.This will save time to search for recipes, counting calories, fats, proteins, carbohydrates and other microelements.2ndCustomer support in the personal office will daily remind you that it’s time to prepare food or do exercises.A personal dietologist is periodically interested in success.ThreeThe customer will always be able to write a dietologist-psychologist and get qualified advice.Identify the competitive advantages and potential opportunities of the School of Food and prescribe a strategy for the development of the project.Design: “postormive” determined what the school’s logo should display: health, proper nutrition, desire to eat healthy food.The carrots are genius!Associated with health?Of course !The right food?Yes !They created a site, tasting it, generated an incredibly convenient personal office, where the customer receives a menu for a month, training for a month, chat with a personal dietologist and advice on PP.They formed Instagram and Facebook accounts, built a content plan and a style of communication with the client.They have prepared polygraphic materials and advertising materials for promotion on the internet.The result: the brand is packed, the UTP is formed, the site works, the promotion strategy is prescribed.
The task of the project is to develop the School of Nutrition Brand.Process: the market has been analyzed, the target audience, the customer portrait is described.After processing the data, the UTP of the product (short):
1 .The school provides the client with a full menu for a certain period of time, corresponding to his needs, with recipes of cooking.This will save time to search for recipes, counting calories, fats, proteins, carbohydrates and other microelements.2ndCustomer support in the personal office will daily remind you that it’s time to prepare food or do exercises.A personal dietologist is periodically interested in success.ThreeThe customer will always be able to write a dietologist-psychologist and get qualified advice.Identify the competitive advantages and potential opportunities of the School of Food and prescribe a strategy for the development of the project.Design: “postormive” determined what the school’s logo should display: health, proper nutrition, desire to eat healthy food.The carrots are genius!Associated with health?Of course !The right food?Yes !They created a site, tasting it, generated an incredibly convenient personal office, where the customer receives a menu for a month, training for a month, chat with a personal dietologist and advice on PP.They formed Instagram and Facebook accounts, built a content plan and a style of communication with the client.They have prepared polygraphic materials and advertising materials for promotion on the internet.The result: the brand is packed, the UTP is formed, the site works, the promotion strategy is prescribed.