School of Foreign Languages; Minimum Budget

Advertising in Google Ads.
Type: Search advertising within one city.

Task: Leads for learning in the school of foreign language (offline lessons).
The final task for the client: Forming groups (10-15 members) for learning.

Characteristics of the project:
A very limited budget.
2) The target price of Lida was determined in the process of work.
3) Advertising was not planned to be conducted on a permanent basis. Under certain sets of groups.

The Results:
1) formed and paid groups with the customer;
2) Keyword testing, and advertising optimization (for maximum effect, within the minimum budget);
3) Assistance to the customer in determining admissible marketing indicators (Lead/Client price)