SEO content for a carp fishing website / WordPress

Theme: carp fishing (sport fishing for carp)
CMS: WordPress
Volume: ~300 articles (original + translations)

Task

Develop the content direction of the website from scratch/minimal base, increase organic traffic, and secure positions in search results for target queries.

What has been done:
1. Semantics and structure
- collection of a complete semantic core for the niche;
- clustering of queries and distribution across the website structure;
- formation of content logic based on search demand.

2. Competitor analysis
- analysis of the TOP results for key queries;
- identification of content formats and page structures;
- determination of growth points and opportunities for advancement.

3. Content strategy
- development of a content plan with publication priorities;
- establishment of a schedule for material releases;
- balance between informational and traffic-driven queries.

4. Content production
- writing SEO articles considering intent and result structure;
- translations and adaptation of English-language materials for the local market;
- formatting articles (structure, readability, visual elements).

5. Distribution
- promotion of publications through social media;
- enhancement of reach and initial traffic to materials.

Result
- growth of organic traffic by more than 300%;
- entry into TOP-1 / TOP-3 for a number of target queries;
- inclusion of materials in recommendation blocks of search engines;
- formation of a stable flow of traffic through content.