SEO promotion of the online store ZIP.HOME (Estonia, Finland)

A large online store ziphome.ee focused on furniture in 4 languages (Russian, Estonian, Finnish, and English) and using OpenCart CMS. At the beginning of the work, many serious SEO errors were discovered on the site, which prevented it from ranking high for key queries and obtaining organic traffic - issues with multilingual settings, URL generation, microdata, structure, SEO tags, and more. The work was carried out in the format of a technical specification for the programmer and subsequent verification for technical tasks. Work was done on key queries and content creation. After 4 months of work, the main errors were corrected, and traffic increased several times.

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