Services of Psychologist-Hypnotherapist
The task of the site was to attract customers to the services of a psychologist. We distinguished a key audience - businessmen who were in a difficult situation of fall or lack of growth of the business. The positioning was developed. They formed the main problem of the customer, and proposed a simple solution to this problem. As a result, the site assigned a key audience and provided requests for consultation at the first visit to the site.
Unlike competitors, we started not with the description of the list of specialists’ services, but by distinguishing the key audience, we started with the problems and needs of the customer, which is solved by the work of a psychologist.
Unlike competitors, we started not with the description of the list of specialists’ services, but by distinguishing the key audience, we started with the problems and needs of the customer, which is solved by the work of a psychologist.