Video greeting service

Audited the advertising account and results, developed a new campaign structure divided into funnel stages
Tested creatives and messages, segmented audiences, and implemented a comprehensive analytics and conversion tracking system
Optimized budgets by CPA and sales, disabled ineffective links, and scaled the most effective campaigns with continuous optimization
For more details about the project, follow this link
https://drive.google.com/file/d/1uSG1jGmQLNNnXw-QULOKEMQM3KBLzib_/view?usp=sharing