Setting up targeted advertising in Ads Manager

Setting up targeted advertising in Ads Manager, maintaining overall statistics, and optimization. In the screenshot, the result of the setup and statistics maintenance for the Engagement goal - Direct Messages in the niche: Psycho-functional body unlocking (PFR). This is a narrow specific niche, for which it was necessary to create various audiences and funnels from audiences to increase conversions. We worked with the client for 4 months. When I started, there were about 700 people in the Instagram account, and afterwards, there were about 1200 people.