Shidnyi Express — home and leisure goods store

Developed the online store Shidnyi Express ("Eastern Express") on Horoshop — a Ukrainian store for useful household and outdoor products: inflatable furniture, camping mats, and pumps for inflating them.

Why Horoshop and why with UPLIFY:
— UPLIFY — Horoshop Expert Partner (highest status, 4+ years, 50+ stores)
— Launch in 10–20 working days instead of 3–6 months of custom development
— Ready-to-advertise stack: GTM, GA4, Meta Pixel, Merchant Center, Clarity
— Native integrations: Nova Poshta, LiqPay, WayForPay, mono, Checkbox, KeyCRM

What has been done:
— Catalog structure by categories: Inflatable Furniture, Camping Mats, Pumps
— Product cards with specifications, SKUs, and availability tags
— "Best Sellers" block on the homepage for quick access to popular items
— Filters by category and product type
— Integrations with Nova Poshta and online payments
— Prepared for scaling the assortment with household and leisure products
— Ready for contextual advertising

Niche: B2C · household products · camping · outdoor activities · inflatable furniture

#Horoshop #OnlineStoreDevelopment #Ecommerce #HouseholdProducts #Camping #InflatableFurniture #WebDevelopment