Women's clothing store from 200,000 UAH to 1,000,000 UAH

Niche: Women's clothing
Task: Build a stable customer acquisition system and scale sales from small budgets

Initial situation
Budget $15–20 per day.
5–7 sales daily, but unstable.
Monthly turnover — about 200,000 UAH.
No clear funnel, no most profitable items identified.

First month of work
Budget: $1329
Sales: 307
Price per sale: $4.33
Turnover: 381,023 UAH

Last month
Budget: $4781
Sales: 539
Price per sale: $6.44
Turnover: 1,207,181 UAH

What has been done
Identified effective connection: creative + offer + audience

Highlighted top products with the highest margin profit

Scaled only those campaigns that provided predictable income

Developed a sales script and helped hire a manager for these tasks

Worked on increasing the average check instead of chasing cheap leads

Result
Sixfold increase in monthly turnover: from ~200,000 to 1.2 million UAH.
Number of sales increased by 1.75 times, budget — by 3.6 times.
Built a system that allows scaling with profitability control.

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