Switch to English?
Yes
Переключитись на українську?
Так
Переключиться на русскую?
Да
Przełączyć się na polską?
Tak
Alco? Well… okay.
We thought for a long time about whether to include alcohol in the project. It was a challenge from day one! Moreover, 3 agencies promised us the result before us.
Client: a chain of alcohol stores in Dnipro. No online stores.
KPI: brand awareness and engagement in the profile.

What was the result?
Solutions:
1. We restyled social media, focusing on the name ALCOHOL + TRAFFIC.
The identity has elements of road markings, signs, zebras, etc.
2. We unsubscribed from bots and mass-following (which the previous agency used to “promote” the account ).
3. We created humorous and concise content with a call to action to engage.
4. We hold 1 contest per month, giving away alcohol to people 21+.
5. We made viral content in the style of tik tok
6. Set up ads by neighborhood and geo-location around stores with the call to action: “we have the best prices in the neighborhood”.
In total, we came up with a price of $0.2 per Facebook subscriber.
and $0.5 per subscriber on Instagram.
Work details
Budget 334 USD
Added 11 July 2023
152 views
Freelancer
Maksim Senchenko
Ukraine Dnepr  2  0

Available for hire Available for hire
2 Safes completed
On the service 8 years