The objective of the project: Popularization of the Republican Peintball Championship "Dessantura", attracting participants and viewers of the championship
Date of conduct: 01/02/2011 - 01/04/2011
Budget: $ 3000
For supporting the departure of the TM "Dessant" to the Belarusian market, the decision was made to organize a great paintball battle, in which the Belarusian paintball teams took part. The title sponsor of the tournament was TM "Desant".
One of the channels of communication was social networks.
in the Sochi. The networks were created by the community through which the tournament was announced.
The community was closely linked to the official website of the tournament, and served as a feedback to the teams of participants; interactions quests were announced, which allowed to obtain certain benefits while participating in the tournament.
It also served as a direct communication to promote the brand.
Date of conduct: 01/02/2011 - 01/04/2011
Budget: $ 3000
For supporting the departure of the TM "Dessant" to the Belarusian market, the decision was made to organize a great paintball battle, in which the Belarusian paintball teams took part. The title sponsor of the tournament was TM "Desant".
One of the channels of communication was social networks.
in the Sochi. The networks were created by the community through which the tournament was announced.
The community was closely linked to the official website of the tournament, and served as a feedback to the teams of participants; interactions quests were announced, which allowed to obtain certain benefits while participating in the tournament.
It also served as a direct communication to promote the brand.