The goal of the project: Increase the sales of alcohol during the May holidays
Date of conduct: 01/05/2011 - 31/05/2011
Budget: $ 3000
Detailed description: During May 2011, an interactive competition was held intended to promote TM Prime in Israel during the holidays.
From the zero a brand page on Facebook was created.
The advertising page worked on the development of the main page (the contest).
The main photo contest:
The task of the participant was to photograph his company with the product of TM Prime.
The main prize of the competition was the iPad.
Over the month of work with the target audience, more than 2,000 Israeli users – Facebook users – took part in the campaign.
Date of conduct: 01/05/2011 - 31/05/2011
Budget: $ 3000
Detailed description: During May 2011, an interactive competition was held intended to promote TM Prime in Israel during the holidays.
From the zero a brand page on Facebook was created.
The advertising page worked on the development of the main page (the contest).
The main photo contest:
The task of the participant was to photograph his company with the product of TM Prime.
The main prize of the competition was the iPad.
Over the month of work with the target audience, more than 2,000 Israeli users – Facebook users – took part in the campaign.