SMM: Online store "Fedox"
Social Media Marketing (SMM)
Case: Full-cycle SMM for Fedox
Client: Fedox is a Ukrainian manufacturer of protective screens and office partitions for B2B clients.
Objective: Launch social media from scratch and build a consistent, professional brand presence that highlights the functionality, safety, and aesthetics of the product.
What we did:
- Developed brand identity and visual style for Instagram & Facebook
- Created custom templates for posts and stories
- Organized a product photoshoot and video shoot
- Edited short videos for Reels and ads
- Built a content strategy with a B2B focus
- Wrote clear and benefit-driven copy
- Designed profile layout, highlights, bio & links
- Launched ads in parallel (lead generation & retargeting)
Results:
1. Built a consistent brand presence from scratch
2. 250+ inquiries in the first month
3. Instagram became a sales tool
4. Visuals now used on the website and at trade events
Conclusion: This project proved that a full-cycle SMM approach delivers real business results. When design, content, and strategy work in sync — social media turns into a real growth tool.
Client: Fedox is a Ukrainian manufacturer of protective screens and office partitions for B2B clients.
Objective: Launch social media from scratch and build a consistent, professional brand presence that highlights the functionality, safety, and aesthetics of the product.
What we did:
- Developed brand identity and visual style for Instagram & Facebook
- Created custom templates for posts and stories
- Organized a product photoshoot and video shoot
- Edited short videos for Reels and ads
- Built a content strategy with a B2B focus
- Wrote clear and benefit-driven copy
- Designed profile layout, highlights, bio & links
- Launched ads in parallel (lead generation & retargeting)
Results:
1. Built a consistent brand presence from scratch
2. 250+ inquiries in the first month
3. Instagram became a sales tool
4. Visuals now used on the website and at trade events
Conclusion: This project proved that a full-cycle SMM approach delivers real business results. When design, content, and strategy work in sync — social media turns into a real growth tool.