SMM strategy for promoting a landscape design company
Bilodid Landscaping — a landscape architecture studio that provides a full range of design and landscaping services: from private gardens and country estates to large-scale development and public projects in Ukraine.
The company has confirmed expertise, over 20 years of experience, and a reputation as a studio that implements premium-class landscape projects "turnkey." However, in the digital space, the brand currently lacks a systematic presence: the website and social media pages exist rather formally, do not perform a sales function, the lead generation funnel is absent, and new clients primarily come through recommendations.
This limits scaling opportunities and reduces brand visibility among the target audience, despite a strong portfolio and competitive expertise.
GOALS:
To form a clear positioning and differentiation of the brand from competitors.
To increase brand recognition of Bilodid Landscaping in the premium segment.
To increase the number of new leads from social media in the B2B and B2C segments.
The company has confirmed expertise, over 20 years of experience, and a reputation as a studio that implements premium-class landscape projects "turnkey." However, in the digital space, the brand currently lacks a systematic presence: the website and social media pages exist rather formally, do not perform a sales function, the lead generation funnel is absent, and new clients primarily come through recommendations.
This limits scaling opportunities and reduces brand visibility among the target audience, despite a strong portfolio and competitive expertise.
GOALS:
To form a clear positioning and differentiation of the brand from competitors.
To increase brand recognition of Bilodid Landscaping in the premium segment.
To increase the number of new leads from social media in the B2B and B2C segments.
Kyiv 
Available for hire
Offer work