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It was the task of gathering a maximum of people on a webinar, in 3 days.
Initially, the customer’s registration cost was $1.7 and it was necessary to reduce this cost to $1.
Source data: the site and the creatives provided by the customer.

After analyzing all the indicators, the decision was made to completely change the structure of the advertising company, to turn the site to increase the conversion and to draw their creatives. There was no relevant audience.

As a result, the landing conversions were achieved by 45% and the registration cost was reduced to $0.39.

PS If there was more time, the results could be even better because. They would be able to perform a test of creatives and reduce the cost of the subscriber by 50% or for the same cost, attract more people.
Work details
Added 9 July 2020
251 views
Freelancer
Aleksandr Samoylov
Ukraine Kharkiv  1  0

Available for hire Available for hire
1 Safe completed
On the service 7 years