Established task
Create an effective marketing strategy to ensure a stable flow of quality lead and high conversion to customers
What was done?
Developed a marketing strategy of lead-generation through the lending and the exciting quiz (pronouncement). It is developed and automated with the ActiveCampaign service. Integration with the CRM system through Zapier. To attract traffic was launched 3 advertising campaigns to attract customers (traffic and conversions) and one - retargeting on the lending visitors.
Results
According to the results of the advertising campaigns, 258 leads were received at a price of $3.68. The average conversion of the wheel was 34%. The total profit of the company c advertising campaigns taking into account the LTV client amounted to more than $7000, respectively at the budget of the advertising campaign only $900 the recovery of investments in marketing (ROI) amounted to 790%!
Create an effective marketing strategy to ensure a stable flow of quality lead and high conversion to customers
What was done?
Developed a marketing strategy of lead-generation through the lending and the exciting quiz (pronouncement). It is developed and automated with the ActiveCampaign service. Integration with the CRM system through Zapier. To attract traffic was launched 3 advertising campaigns to attract customers (traffic and conversions) and one - retargeting on the lending visitors.
Results
According to the results of the advertising campaigns, 258 leads were received at a price of $3.68. The average conversion of the wheel was 34%. The total profit of the company c advertising campaigns taking into account the LTV client amounted to more than $7000, respectively at the budget of the advertising campaign only $900 the recovery of investments in marketing (ROI) amounted to 790%!