Creation and management of online stores (Horoshop)
Creation of the store structure: development of a category tree, subcategories, and user-friendly navigation.
Visual optimization: selection of quality photos for categories, checking the compliance of product images and descriptions.
Automation of inventory management: setting up a system for regular updates of prices, availability, and descriptions.
Product segmentation: grouping products by key parameters (price, brand, category, popularity) for convenient customer search.
Integration with advertising platforms: setting up product feeds and launching ads on Google Shopping, Facebook/Instagram Ads, as well as on internal marketplace platforms.
SEO and optimization of product cards: selection of keywords, creation of unique descriptions and titles to enhance visibility in search.
Store administration: monitoring store operations, technical support, analysis of sales results.
Creation of the store structure: development of a category tree, subcategories, and user-friendly navigation.
Visual optimization: selection of quality photos for categories, checking the compliance of product images and descriptions.
Automation of inventory management: setting up a system for regular updates of prices, availability, and descriptions.
Product segmentation: grouping products by key parameters (price, brand, category, popularity) for convenient customer search.
Integration with advertising platforms: setting up product feeds and launching ads on Google Shopping, Facebook/Instagram Ads, as well as on internal marketplace platforms.
SEO and optimization of product cards: selection of keywords, creation of unique descriptions and titles to enhance visibility in search.
Store administration: monitoring store operations, technical support, analysis of sales results.