A comprehensive redesign and development of a multi-page website for an auto repair service specializing in passenger cars and minibuses was completed. The project was implemented on #WordPress with a premium theme from #themeforest, adapted to the business needs.
Main tasks and implemented solutions:
Structure and navigation:
1. Created 6 unique pages: home, services, contacts, about us, loyalty program, and FAQ.
2. Developed dynamic templates for SEO pages, including:
- categories by country of origin of cars (e.g., Japanese, German cars, etc.);
- serviced car brands (Toyota, BMW, Mercedes, etc.);
- types of services performed (oil change, wheel alignment, etc.).
3. These templates are used to generate dozens of landing pages with individual URLs and meta-data, significantly enhancing the site's SEO promotion. For example, when searching for "Service station for Audi," the site will rank in Google because a separate page has been created and configured for that query.
Technical implementation:
1. Integrated the SEO plugin RankMath with full configuration of schema, Open Graph, sitemap, and custom meta-tags.
2. Implemented a request submission form with automatic data transfer to #Telegram bot, allowing managers to process requests in real-time.
3. Developed a dynamic price list synchronized with Google Sheets: clients can independently make changes to the sheet, which are automatically reflected on the website.
Main tasks and implemented solutions:
Structure and navigation:
1. Created 6 unique pages: home, services, contacts, about us, loyalty program, and FAQ.
2. Developed dynamic templates for SEO pages, including:
- categories by country of origin of cars (e.g., Japanese, German cars, etc.);
- serviced car brands (Toyota, BMW, Mercedes, etc.);
- types of services performed (oil change, wheel alignment, etc.).
3. These templates are used to generate dozens of landing pages with individual URLs and meta-data, significantly enhancing the site's SEO promotion. For example, when searching for "Service station for Audi," the site will rank in Google because a separate page has been created and configured for that query.
Technical implementation:
1. Integrated the SEO plugin RankMath with full configuration of schema, Open Graph, sitemap, and custom meta-tags.
2. Implemented a request submission form with automatic data transfer to #Telegram bot, allowing managers to process requests in real-time.
3. Developed a dynamic price list synchronized with Google Sheets: clients can independently make changes to the sheet, which are automatically reflected on the website.