Goal:
Create a compelling A4 horizontal flyer for a summer promotion campaign.
The flyer should visually express calmness, aspiration, and travel vibes using minimal layout and one strong photo.
Target Audience:
Young adults and families planning vacations in southern Europe.
Design Direction:
- Aerial photo for emotional impact
Large bold typography for the headline
Subtle gradient and spacing for modern look
Hierarchical layout for fast readability
Create a compelling A4 horizontal flyer for a summer promotion campaign.
The flyer should visually express calmness, aspiration, and travel vibes using minimal layout and one strong photo.
Target Audience:
Young adults and families planning vacations in southern Europe.
Design Direction:
- Aerial photo for emotional impact
Large bold typography for the headline
Subtle gradient and spacing for modern look
Hierarchical layout for fast readability