Targeted advertising

Targeted advertising #Facebook #instagram #LinkedIn #TikTok

Development of advertising strategy:
Defining goals and objectives of the advertising campaign.
Choosing ad formats (banner, video, carousel, etc.).
Creating ad copy and headlines.
Preparing images and videos for ads.
Setting targeting (geography, interests, behavior).
Setting budget and optimizing bids.

Launching and managing advertising campaign:
Creating ads in Facebook Ads Manager.
Launching the advertising campaign.
Daily monitoring of campaign metrics (CTR, CPC, CPA).
Adjusting the advertising campaign based on data received.

Results analysis:
Preparing reports on the results of the advertising campaign.
Evaluating the effectiveness of the advertising campaign.
Formulating recommendations for further development of the advertising campaign.

For more details, you can check the portfolio at the following link:

https://drive.google.com/file/d/11Iu-CUdaBCj99_gyi5Jsu96uqgJIwLDq/view?usp=sharing

https://drive.google.com/file/d/1C2nGoNw2J5O3oig8ys-2RDaq7_kL9bSb/view?usp=sharing