Targeting in agricultural seed

Metrics in numbers: agro-seeds
Total expenses — $846
Number of leads — 155
Cost per lead — $5.46
Cost per purchase — $65
Average check — $627
Turnover — $8,154
ROAS — 9.63
Marketing expenses as a percentage of turnover — 10.37%

Work done:
- Daily monitoring, optimization, and scaling of advertising campaigns.
- Full reporting: expenses, cost per lead, purchase cost, profitability, and other key metrics.
- Competitor and target audience analysis.
- Creating hypotheses and testing them.
- Writing advertising texts.