TAVRO — brand of auto parts
TAVRO — a Ukrainian brand of auto parts and service. The name comes from the word "tavro" — a mark of quality and distinction, as well as from the image of a bull's brand, a symbol of strength and endurance. This aptly emphasizes the character of the brand: reliable, powerful, proven.
The logo combines a concise typographic sign and a stylized element of a bull/horn, integrated into the letter. It is simple yet recognizable, easily scalable and readable in both large formats (signage, banner) and small ones (icon, stamp).
The visual system is based on minimalism and contrast. The primary colors — dark graphite and accent red — create a sense of technicality and strength. Additional neutral shades help build hierarchy and working scenarios for application.
The typography is built on a modern geometric font for headings and a neutral grotesque for texts. This pair provides a balance between strictness and accessibility.
The TAVRO identity looks cohesive and professional on any medium: from packaging and documentation to signage, workwear, and digital interfaces.
The logo combines a concise typographic sign and a stylized element of a bull/horn, integrated into the letter. It is simple yet recognizable, easily scalable and readable in both large formats (signage, banner) and small ones (icon, stamp).
The visual system is based on minimalism and contrast. The primary colors — dark graphite and accent red — create a sense of technicality and strength. Additional neutral shades help build hierarchy and working scenarios for application.
The typography is built on a modern geometric font for headings and a neutral grotesque for texts. This pair provides a balance between strictness and accessibility.
The TAVRO identity looks cohesive and professional on any medium: from packaging and documentation to signage, workwear, and digital interfaces.
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