The brand platform. Real Estate in Zaporozhe
Work on the formation of positioning began with the conduct of a thorough study of the project’s competitors. In general, the positioning and key brand communications of 16 ZK in Zaporozhye and major cities of Ukraine have been studied.
Based on the analysis of the received data and a deep interview with the project management, the brand platform of the new GC has been developed.
This is closed information, so all information in the file is blinded. However, looking at the number of slides, you can imagine the volume of the work done. However, there is no study on all 16 competitors.)
The result of the work was the company’s brand platform, key brand messages and slogan (the brand legend was created on the outsource). All of this is determined by the project development vector.
#realestate #marketingresearch #branding
Based on the analysis of the received data and a deep interview with the project management, the brand platform of the new GC has been developed.
This is closed information, so all information in the file is blinded. However, looking at the number of slides, you can imagine the volume of the work done. However, there is no study on all 16 competitors.)
The result of the work was the company’s brand platform, key brand messages and slogan (the brand legend was created on the outsource). All of this is determined by the project development vector.
#realestate #marketingresearch #branding