The fitness center victory
Contextual Advertising
Project: Fitness Center of Victory
GeoTargeting: Zaporozje
Advertising services: Fitness Center.
The source of advertising is Google AdWords.
Goal: Increase the awareness of the new fitness center.
To increase the recognition of the new fitness center, the decision was made to customize the search advertising, as well as the advertising in the context of the media network.
This approach gave the opportunity to cover exclusively people interested in sport and hit exactly the goal.
According to the indicators, it is clear that ctr from search almost 10% and the recognition of the advertised service significantly increased after the launch of a advertising campaign.
Index: Search / KMS
Showing: 6366 / 98081
Click by: 618 / 413
CTR: 9.71 % / 0.42 %
The price of the click: 0.05 $. of $0.07
The cost is $44.33. of $21,70.
GeoTargeting: Zaporozje
Advertising services: Fitness Center.
The source of advertising is Google AdWords.
Goal: Increase the awareness of the new fitness center.
To increase the recognition of the new fitness center, the decision was made to customize the search advertising, as well as the advertising in the context of the media network.
This approach gave the opportunity to cover exclusively people interested in sport and hit exactly the goal.
According to the indicators, it is clear that ctr from search almost 10% and the recognition of the advertised service significantly increased after the launch of a advertising campaign.
Index: Search / KMS
Showing: 6366 / 98081
Click by: 618 / 413
CTR: 9.71 % / 0.42 %
The price of the click: 0.05 $. of $0.07
The cost is $44.33. of $21,70.