Traffic. Niche - services for the agricultural sector

Goal: attract traffic to the site at the lowest possible cost.
Budget: no more than $15/day

Done: placement and configuration of pixel on the site; 3 audience segments; 12 ad copies written; testing and optimization.

Test. Price $0.07. For the work, 3 audience segments were allocated without intersection. A test launch was conducted to identify the best settings and connection, the most optimal settings were selected. Each launch was accompanied by new creatives and offers.

Optimization. Price $0.04. Including the results obtained from the tests, 2 subsequent corrective launches were launched. The optimal budget was calculated, the most attractive call-to-action. The price was reduced by 2 times.

Result. Price $0.01. We repeat the launch with settings after "optimization", add more ad sets, new creatives. As a result, the launch with excellent performance.

Successfully managed to find the best in terms of price and quality connection, which brought not only traffic, but also new clients.

Author of creatives: Dmytro Yaroshevych

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