Turnkey website "Vicky’s Schule"
The development began with the creation of a wireframe prototype in Figma, where the structure of blocks, user journey, and placement of CTA elements were carefully thought out. After the prototype was approved, the design was created with a pastel color palette and bold typography, and the final layout was implemented on WordPress with full responsiveness for mobile devices and SEO settings.
Challenge:
Instructor Victoria Helm needed a conversion landing page for the online course "German in 10 Days." The main task was to alleviate the fear of a complex language and convince Ukrainians planning to move or study in Germany that mastering basic German can be quick and accessible. It was important to build trust in the instructor and showcase real learning results.
Solution:
A landing page structure was created with clear logic: a hero section with a bright headline and CTA, a target audience block (4 colored cards for different segments), specific results after the course, a detailed 10-day learning program, an author section with a personal story and photo, 6 student testimonials, an FAQ to address objections, and a final call to action. A pastel palette (purple, yellow, pink, blue) was used to create a friendly atmosphere, bold typography for confidence, decorative abstractions, and real photos to build trust. Multiple CTA buttons and social proof guide the user from awareness of the problem to purchasing the course.
For turnkey website development/redesign, write in direct messages, I will be happy to help your business grow! I am always available and provide support after the project is completed.
#wordpress #elementor #HTML #CSS #javascript #PHP #websites #Web-design #Web-development #wordpress #turnkey_websites #development #web-development #woocommerce #online_store #SEO-layout #seo #ajax
Challenge:
Instructor Victoria Helm needed a conversion landing page for the online course "German in 10 Days." The main task was to alleviate the fear of a complex language and convince Ukrainians planning to move or study in Germany that mastering basic German can be quick and accessible. It was important to build trust in the instructor and showcase real learning results.
Solution:
A landing page structure was created with clear logic: a hero section with a bright headline and CTA, a target audience block (4 colored cards for different segments), specific results after the course, a detailed 10-day learning program, an author section with a personal story and photo, 6 student testimonials, an FAQ to address objections, and a final call to action. A pastel palette (purple, yellow, pink, blue) was used to create a friendly atmosphere, bold typography for confidence, decorative abstractions, and real photos to build trust. Multiple CTA buttons and social proof guide the user from awareness of the problem to purchasing the course.
For turnkey website development/redesign, write in direct messages, I will be happy to help your business grow! I am always available and provide support after the project is completed.
#wordpress #elementor #HTML #CSS #javascript #PHP #websites #Web-design #Web-development #wordpress #turnkey_websites #development #web-development #woocommerce #online_store #SEO-layout #seo #ajax