UI/UX design for an online bookstore

Concept of the website for Sens – an online store of Ukrainian literature for self-development, inspiration, and deep reflections. The previous design was outdated, and the filtering system was ineffective, complicating the search for the right books and negatively impacting conversion.

A modern, user-friendly, and visually appealing website for book lovers has been created, aligning with the new vibrant brand identity. Intuitive navigation, convenient product cards, a personal account for users, and a simplified checkout have been implemented, enhancing interaction with the site and contributing to sales growth. #UI/UX-designer #UI/UX-design #web-design