VIDEO FOR PSYCHOLOGISTS' PLATFORM
In this project, I combined website administration work with video content development. Three videos were created, each conveying the brand's values, building trust, and suitable for publication on social media and the website.
Briefly about each video:
1. "At Your Own Pace":
A promotional video for the online platform Ravlyk, created as a tool for soft brand promotion on social media. The inspiration came from real-life footage: during a bike ride after the rain, I stumbled upon a "traffic jam" of snails. This footage became the basis for the idea: each of us moves at our own pace — just as psychotherapy supports.
Video goals:
- To evoke associations with slowing down, safety, and care.
- To emphasize the brand's philosophy.
- To attract the audience's attention to the platform through emotions rather than a direct call to action.
- To use the video as content for Instagram / Facebook / the main page of the website.
The video conveys the brand's mood through vibrant natural imagery filmed personally and reveals the metaphor of the snail as a symbol of gentle movement towards oneself.
2. "Instructions: How to Choose a Psychologist":
A practical video for the online platform Ravlyk, demonstrating how simple and convenient it is to book an appointment with a psychologist through the platform.
Video goals:
- To show the ease of using the service.
- To visually explain the steps to book an appointment with a specialist.
- To reduce anxiety among potential users and motivate them to take action.
- To use the video as content for social media and on the website.
The video is built on a clear and accessible visual instruction, helping the user feel confident and at ease when interacting with the platform.
3. "Specialist Presentation":
A video for the online platform Ravlyk that not only demonstrates how to use the service but also presents the specialist's profile with important information for users.
Video goals:
- To show how easy it is to familiarize oneself with the psychologist's profile.
- To obtain complete and important information about the specialist.
- To increase trust in the platform through transparency and accessibility of data.
- To use the video as content for social media and on the website.
The video helps the user navigate and choose a specialist, building trust and comfort when interacting with the platform.
Briefly about each video:
1. "At Your Own Pace":
A promotional video for the online platform Ravlyk, created as a tool for soft brand promotion on social media. The inspiration came from real-life footage: during a bike ride after the rain, I stumbled upon a "traffic jam" of snails. This footage became the basis for the idea: each of us moves at our own pace — just as psychotherapy supports.
Video goals:
- To evoke associations with slowing down, safety, and care.
- To emphasize the brand's philosophy.
- To attract the audience's attention to the platform through emotions rather than a direct call to action.
- To use the video as content for Instagram / Facebook / the main page of the website.
The video conveys the brand's mood through vibrant natural imagery filmed personally and reveals the metaphor of the snail as a symbol of gentle movement towards oneself.
2. "Instructions: How to Choose a Psychologist":
A practical video for the online platform Ravlyk, demonstrating how simple and convenient it is to book an appointment with a psychologist through the platform.
Video goals:
- To show the ease of using the service.
- To visually explain the steps to book an appointment with a specialist.
- To reduce anxiety among potential users and motivate them to take action.
- To use the video as content for social media and on the website.
The video is built on a clear and accessible visual instruction, helping the user feel confident and at ease when interacting with the platform.
3. "Specialist Presentation":
A video for the online platform Ravlyk that not only demonstrates how to use the service but also presents the specialist's profile with important information for users.
Video goals:
- To show how easy it is to familiarize oneself with the psychologist's profile.
- To obtain complete and important information about the specialist.
- To increase trust in the platform through transparency and accessibility of data.
- To use the video as content for social media and on the website.
The video helps the user navigate and choose a specialist, building trust and comfort when interacting with the platform.
Rubezhnoe 
Available for hire