Video advertisement for a book / Promotional video of the publication (Book Trailer)

Video Advertising
Job 1 of 41
Creating a professional promotional video (book trailer) for the presentation and sale of a book on international platforms Amazon and Etsy.

In this project, my task was to develop an aesthetic and sales-driven video advertisement that captures the attention of potential readers from the very first seconds, showcases the internal content of the publication, and stimulates purchases.

The video is produced in a square format (1:1), which is the ideal solution for launching targeted advertising (Facebook/Instagram Ads) and posting on social media feeds.

What was done:

Development of the concept and dynamic script for the book video advertisement.

Visual editing, working with timing and smooth transitions between frames.

Creation of a realistic page-turning effect (3D book-flip effect) for a lifelike demonstration of spreads.

Color correction of elements and overlaying background audio that adds atmosphere to the video.

Tools: Canva, CapCut.

#videoadvertisement #booktrailer #promotionalvideo #videoediting #creative #bookadvertising #videoediting