For the Instagram profile of the travel company Sky Road, a complete set of visual content was created, including:
Square posts with information about popular destinations and special offers: expressive photos, concise headlines, a short list of tour benefits, and a call to action.
Vertical stories for announcing promotions and early bookings: dynamic banners focusing on key benefits and a clear call to engage.
A unified modular structure: all elements (images, headlines, service lists, buttons) are designed as templates, ensuring quick adaptation to new offers.
Ready-made templates in Figma for prompt content updates without losing a unified style.
As a result, a cohesive visual system was achieved, enhancing brand recognition and simplifying further work with publications.
Square posts with information about popular destinations and special offers: expressive photos, concise headlines, a short list of tour benefits, and a call to action.
Vertical stories for announcing promotions and early bookings: dynamic banners focusing on key benefits and a clear call to engage.
A unified modular structure: all elements (images, headlines, service lists, buttons) are designed as templates, ensuring quick adaptation to new offers.
Ready-made templates in Figma for prompt content updates without losing a unified style.
As a result, a cohesive visual system was achieved, enhancing brand recognition and simplifying further work with publications.