Workshop of Beauty Industry Specialists

The event (conference, seminar, marathon) of the specialists of one of our customers.
The following work was done in the far 2018 year.
But the results are still satisfied and are seeking progress again and again.

What was done:

Set up targeting advertising on Instagram and Facebook on interests, positions and behavior of the target audience through an invitation to visit a specialized event

Created content sales gateway (Start)
Segmentation of the audience and collection of the CA base in the messenger
Connected online payment system via messenger
It is automated to issue unique invitation tickets for paid participants.

Results for the conference (seminary):
Ladies – 250 people. 53 % )
I bought 92. (37 % )
The average ticket check is 21.16 USD.

Revenue 1922 USD with advertising costs 24 USD
ROI 8116 %

In the future with the base you can work, to sell the main product, cross-sale, down-sale, maximizers