Yandex Direct, Internet Store
Contextual Advertising
Online store, Topic "Beauty and Health"
Task: Creation and optimization of RK Yandex #direct
Pages: Popular goods cards, Products categories, Main page
Used by: Search RK, RSI
The target conversion rate: >1%
Period: 2 months
The result:
• Conversion rate: 3.4%
• 4449 conversions (order on the site)
Task: Creation and optimization of RK Yandex #direct
Pages: Popular goods cards, Products categories, Main page
Used by: Search RK, RSI
The target conversion rate: >1%
Period: 2 months
The result:
• Conversion rate: 3.4%
• 4449 conversions (order on the site)