Product Marketing Manager
10 000 UAHAs a Product Marketing Manager, you will be responsible for the outbound marketing activities for your products. You will craft the messaging and positioning for products. You'll conceive and develop innovative marketing programs that drive demand. Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits is crucial.
In your role as a Product Marketing Manager, you will be the expert in buyers, how they buy and their buying criteria and will transfer that knowledge to the sales channel.
Key responsibilities include:
- Develop product positioning and messaging that differentiates your products in the market
- Sales enablement - communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of your products
- Product launch - plan the launch of new products and releases and manage the cross-functional implementation of the plan
- Market intelligence - be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition and how to crush them
- Demand generation - develop the strategy and manage the marketing programs that drive demand for your products
Requirements:
- 5+ years of software product marketing experience with at least 2 years experience in a field facing role
- Bachelor's in business or marketing Very strong written communication skills
- Management skills to interact with staff, colleagues and cross-functional teams, and third parties.
- Tech (Software) background - ability to communicate technology and relate to business solutions
- Great Powerpoint, Graphics and analytical skills
Work Shift: US Shift
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133 2 0 Hello!
I believe only in content marketing, because this is the only method that really works.
I think that outbound marketing should work in conjunction with inbound marketing, to get the best results. And also in order to be independent of the resources on which you are publishing.
At the moment I am involved in the process of promotion of software and IT services with the help of articles. I write articles about software and a lot of emails too.
Also I think that the work of a marketer should be easy and enjoyable. To do this, let's divide the complex tasks into small steps that are easy to implement.
…
To begin, let's clearly define your target audience and start writing articles specifically for them, and teach them how to effectively use your software.
Easy task? Sure! Is it easy to implement? Yes! And for this you do not need to be a master in business.
Then we can think about the corporate blog, e-mail marketing and SMM.
I need to thoroughly study your product in order to develop a detailed content strategy.
Here are some examples of articles in English on my personal site https://smartheart.in.ua/articles
And the web version of my resume https://copywriting.lpge.tk/en
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474 2 0 Five years experience behind 300$?
Are you is serious?
ПортфолиоFreelancehunt
Telegram: +380965109871
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267 14 0 hello
I can help you with this job
Feel free to contact me.
Skype: nonius789090
Viber(Telegram): +380634874910
Write me. I am always online.
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If someone agrees for that job and salary easily, be ready to get the quality related to your salary eventually, Just a tip ) 300$ Is not a salary even for post-soviet countries.
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