Лилия Бернадин

Looking for a PPC manager position. 

I am quick learner and highly motivated to improve myself and get acquainted with new programs and technologies.

Summary of qualifications:

●             Strong  analytical skills.

●             Effective planning and organizational skills.

●             Attention to details.

●             Experienced in running and maintaining Google Ads Campaigns.  Optimizing KPI, auditing the results, and                             strategic planning.  Experienced in usability sites audit.

●             Experienced in developing digital strategies for small and large size businesses using paid traffic.

●             Experienced in Search Engine Optimization.

●             Experienced in Universal Analytics and GA4 Analytics.

Tools: Google Ads, Google Analytics, Google Merchant Center, Google Tag Manager, Facebook Ads, Linkedin Ads, Canva, Google Data Studio, Google Search Console, Ahrefs, Serpstat, Netpeak Spyder, Bing Ads, Hyros Analytics.

Studying:

2023 – Media Buying Online School by Irons Media.

2021 - Google Adwords course by Google Education Academy.

2021 - SEO-Shaolin education course by Michael Shakin.

2020-  SEO education course by Webpromoexperts Academy.

2020 - Google Digital marketing course by Google Education Academy.

2020 - Google Analytics course by Google Education Academy.

2020 - Google Adwords course by Google Education Academy.

Work:

2022-2023 – media buyer in Escape Welt, Germany – remote

Main responsibilities:

Launching and optimizing advertizing campaigns on Paid Search (Google, Microsoft Ads etc.);

Managing  paid campaigns for awareness, leads and revenue;

Managing different creatives;

Maximizing the performance of campaigns, making sure that results are in line with KPIs and budgets

Running A/B tests it bidding strategies for Google Ads campaigns;

Optimizing  the results and bidding strategies;

Launching Facebook advertizing campaigns and optimize the results;

Using  GPT – generated content for target copies.

2022 – ppc specialist in Instreamly, Poland – remote

Main responsibilities:

Running Google ads campaigns;

Running Facebook, Linkedin and Twitter ads campaigns;

Optimizing the results;

Managing different creatives;

Planning the budjets and KPI main metrics for the next periods.

2018-2022 – SEM specialist in Welard, Ukraine – in office

Main responsibilities:

Running and optimizing Google ads and Facebook ads campaigns;

A/B testing bidding strategies;

Search engine optimization e-commerce projects.