Катерина Гриневич

Hello there! I have been working with Google Ads, Google Analytics, Google Tag Manager, Google Merchant Center for 2 years. I have extensive experience with B2B and E-commerce projects around the world.

When I start working on a new project, I try to understand the subject, all the needs, and problems of the client. After that, I build a strategy and further plan to promote the project on Google, YouTube, or Bing.

Google Ads:

* audit of existing advertising campaigns;

* creation of project promotion strategy;

* advertising campaigns set up and optimization;

* advertising campaigns indicators analysis;

* verification of advertising campaigns;

* analysis of indicators, achievement KPI;

* A/B Testing;

* ROI/ROAS Optimization;

* generating reports on the work of advertising campaigns in Google Date Studio.

Google Analytics:

- checking the correct operation of the analytics code, in the absence of installing analytics on the website;

- goals setting;

- remarketing audience formation;

- comparison of attribution models;

- tracking conversion paths;

- constant analysis of indicators.

Google Tag Manager:

- checking the correct operation of the Google Tag Manager code, in the absence of installing new code on the website;

- tag settings ( tracking clicks on buttons, form submission, generated orders) ;

- setting tags, activators, and variables for Dynamic Remarketing and E-Commerce.

Honors-Awards:

- Google Ads Search Certification;

- Google Ads Display Certification;

- Google Ads Video Certification;

- Google Ads Shopping Certification;

- Google Ads Apps Certification;

- Google Analytics Individual Qualification.

Are you happy with the performance of your advertising? Don't you think that it might've worked better? Let's find out! Text me to get completely free account audit with the list of possible improvements!