SUMMARY

Results-driven digital marketing professional seeking to boost brand awareness, market share, and revenue growth. With experience in developing and executing digital marketing campaigns, I am skilled in utilizing tools like Google Analytics, SEO, content marketing, and social media advertising. My strong analytical skills and creative approach allow me to optimize marketing strategies and deliver measurable results. Passionate about staying up-to-date with industry trends, I am eager to contribute my expertise to impactful projects in a dynamic, collaborative environment.

SKILLS

• Market Analysis: Conducting market and competitive analysis, using research tools

• Digital Advertising: Google Ads, Facebook/Instagram campaigns, keyword research, audience targeting

• SEO & Content: On-page/off-page SEO, content optimization

• Digital Strategy: Developing strategies, integrating marketing channels

• Marketing: Content, social media, email marketing

• Analytics & Reporting: Google Analytics, reporting to stakeholders

• Polish: Upper-Intermediate

TOOLS 

• Google Ads, Google Ads Library

• Google Keyword Planner

• Google Analytics 4 

• Meta Business Manager 

• Meta Ads, Meta Ads Library

• Microsoft Excel / Google Sheets

• Social Media Platforms (Facebook, Instagram, LinkedIn)

• Email Marketing Tools (SendPulse)

• SEO Tools (SEMrush, Ahrefs, Serpstat)

• Graphic Design Tools (Canva)

EXPERIENCE

Project: Business Marketing Strategy Analysis and Optimization for Laba Online School

Technologies: Google Ads, Meta Ads, Google Keyword Planner, Semrush, Canva, Google Analytics.

• Conducted a SWOT analysis.

• Estimated the budget.

• Researched the market and competitors.

• Segmented the market.

• Set short-term goals and KPIs.

• Established customer acquisition (channels like Google Ads and Meta Ads).

• Optimized SEO.

• Established content marketing plan for 2 weeks.

• Developed a publication plan for Instagram for a month.

• Implemented retention strategies such as email marketing and remarketing.

EDUCATION

 High School. Battle of Warsaw 1920 years

Complete general secondary education, police profile

2022-2024

ADDITIONAL EDUCATION

• Digital Marketing Basics course at Mate academy (Certificate)