What needs to be developed:
A design for the cover of the Facebook page of the CEO of SEM EKOPAK, which:
- reflects the ecological focus of the company's activities.
- emphasizes the professionalism and modern style of the company.
- showcases the company's products: packaging of varying complexity from simple to complex forms.
Formulate the main task:
Create a stylish, professional, and informative cover that communicates the key values of the company – ecological sustainability, innovation, and reliability through the product.
Target audience portrait:
- Business partners, suppliers, and clients of the company.
- Representatives of government and various state and private institutions.
What color scheme is preferred?
- Main colors: white, green, natural shades (e.g., beige, light brown, olive).
- Accents: shades to emphasize modernity.
What style of design is preferred?
- Minimalistic, yet professional.
- Eco-style with modern graphic design elements.
- A combination of natural textures (leaves, wood, paper) with clear, modern lines.
What should be depicted on the cover?
- Photo or graphic representation of the company's products (eco-friendly packaging).
- Logo of SEM EKOPAK.
- Elements that reflect ecological sustainability (leaves, nature, paper textures)
- No slogans.
What mandatory elements must be on the cover?
- Company logo.
- Visual accents on the products – examples of packaging, product photos without background.
What should be the ratio of text to graphics on the cover?
- Graphics, photos – 70%, text (logo) – 10%.
- Main focus on visual elements, text should be minimal and concise.
Is the cover being created for the first time or are you updating an existing one (if updating, please add an image of the existing cover)?
The cover is being updated. I am attaching the previous version.
What should definitely be avoided when creating the cover – what colors, images, concepts?
- Overly bright colors (red, purple, black).
- Overloading with text or graphics.
- Using images or clichés from the internet.
In what format would you like to receive the output material?
- Output files in formats: PSD or AI (with layers).
- Exported files in formats: PNG and JPEG (size optimized for Facebook cover).
Please provide any additional information you consider important.
- It is important to emphasize the connection with nature in the cover, using modern design.
- It is essential to maintain a balance between aesthetics and informativeness.
Photos from different angles: it is important to apply various types of products as much as possible. But it should look harmonious.
They can actually be divided like this:
- fruits, vegetables, bottles
- industrial examples (complex geometries)
- paper straws and paper lid for cup
https://fex.net/ru/s/bvlfxym
