Title: Karma, application theme - social
Describe your application idea in detail:
The main idea of the application is to evaluate the communication experience with people from your contact list. Similar to Tinder, if you had a positive experience communicating with a person - swipe right and add a + to their karma.
If your impression of a person was negative - swipe left and lower their rating.
You can express your opinion openly or anonymously by switching modes.
All users have a karma rating. Each user starts with 50%. People who interact with each other in real life will evaluate this interaction and express it in Karma, affecting the ratings accordingly.
Company name: Karma
Distribution channels and sales geography: priority is given to Israel, Ukraine, Russia, Mexico
Target audience profile: women and men aged 16 to 50 years.
Existing or proposed positioning:
We want people to show more politeness, respect, and consideration towards each other. You are not evaluating the person, but your experience of communication and interaction. With this application, we want to make the world friendlier and more open.
Closest competitors: No relevant ones.
Main competitive advantages: Uniqueness.
Do you have a logo? YES, attached in the attachments.
Is it necessary to develop the design of the application icons? YES.
Specify the main and additional colors to be used in the application design: No specific requirements.
Is it necessary to use visual images, characters in the application design? Which ones, describe. NO.
Is there a prototype of the application?
YES. We want to maintain the structure proposed in the prototype, but change the UI.
https://xd.adobe.com/view/c65efc09-3ab6-4a4a-78f0-014c1721026f-b06f/?fullscreen
