Contest translated automatically. Log in or register, to view the original

Main task:

  • In this project, it is necessary to create only two cards: Tyrannosaurus, Spinosaurus. For each card, both the front and back sides need to be completed. The set of dinosaur cards will be used in a game - a mobile application with augmented reality.


  • Card size: 7x12 cm.


  • The images used must be unique and must not violate copyright.


  • The front side - an image of the dinosaur in full height, in profile. Orientation - horizontal (it is possible to create two versions for comparison - horizontal and vertical orientation).


  • Since the front side of the card will be used as a marker for the mobile application, it is necessary to find a compromise solution. On one hand, the image must perform the marker function well (be unique and use a wide range of hues/shades and details). On the other hand, the main focus should be on the figure of the dinosaur, so it should not get lost in the background.

  • The back side - an image of the dinosaur's head in profile plus text: short information about the dinosaur. The text is provided by the client.

    https://docs.google.com/document/d/1UZP5uis6NZWGzVLCr6j249PMmrdWXO5KLGla5ny9LLE/edit?usp=sharing


  • The name of the dinosaur (Tyrannosaurus, Spinosaurus) must be present on the front side.
  • The back side must include the company's website address: lifeliko.com.
  • The back side must include the product name: Lifeliko Dino.


Stylistics:

The image of the dinosaurs should be done in a realistic style. See examples in the attachment.
If you have the opportunity to create a render from a 3D model and use it in the card designs - this is allowed.


Who is the main consumer:

Target audience: children from 4 years old and their parents.
Sales regions: USA, Australia.


Is there a corporate style, logo, colors to follow?

In the attachment, there are several images that we liked. We would like to receive work of the same level. On some, stars are also indicated for you, showing the quality of the marker: 4-5 stars - good marker, 1-3 - poor marker (see additional information below).
In addition, in the attachment, you can find several options that seem unsuccessful to us. We hope they will help you understand the client's preferences.


In what format do you want to receive the source material?

-pdf
-ai
-png

Additional information:

  • A solid background may not be suitable, as the card may poorly perform the marker function - it is difficult to say in advance, it needs to be tested. You can experiment and try a solid background, either in a monochrome palette, or with a gradient, or with an image of a prehistoric landscape or part of it - the surface on which the dinosaur stands, or something else (see examples - stars in the upper right corner, 4-5 stars - good marker, 1-3 - poor marker). The wish is to create several options with different backgrounds.


  • During the work process, the quality of the marker needs to be tested. The goal is to achieve a 4-5 star marker. To determine the quality of the marker, it is enough to follow the link below and upload the image to Target Manager (you need to register on the site first):

    https://developer.maxst.com/TrackableGroups


  • Closest competitors: Augmented Reality Board Game Dinosaurs (Unibora), Dinosaur 4D+ Cards (Octagon). You can look for comparison.

  • The best performer will be invited to new projects.
Updates
Update #1

Here you can read how to achieve 4-5 stars for the marker:

https://developer.maxst.com/MD/doc/targetm


The goal is to obtain a 4-5 star marker. To determine the quality of the marker, simply follow the link below and upload an image in Target Manager (you need to register on the site first, and you can specify any name when uploading the image):

https://developer.maxst.com/TrackableGroups


Based on the result of stars, a winner is chosen?


No. The number of stars must be: 4-5. This is one of the conditions of the technical specifications. We will take into account everything described in the requirements of the technical specifications. 

Log in or register, to view the original
22 February 2018, 14:20
Applications7