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Company Name:

Vooome Inc.


Company Activity:

Creation of a platform for voice and text communication.


Product / Service Description:

A web application for communication, aimed at gamers, communities, and companies. The main features include text and voice chats, group calls, and channel management.


Distribution Channels and Sales Geography:

The web application will be available worldwide in 8 languages. The primary language is English.


Target Audience Profile:

Gamers, community users, small teams, and organizations. Primary age: 14–35 years.


Existing or Proposed Positioning:

Vooome should be a user-friendly and intuitive alternative to Discord, focused on a simplified interface and strict moderation standards. We focus on creating a safe space for communication with enhanced content control: prohibition of pornography (with automatic recognition), prevention of bullying, and prohibition of using the platform for military purposes. This approach allows us to avoid restrictions in several countries where Discord faces regulation and regular fines (e.g., EU countries) or the risk of blocking in new regions (such as Turkey, where Discord is completely banned).


Closest Competitors:

    •    Discord

    •    Slack

    •    TeamSpeak


Main Competitive Advantages of the Company/Product/Service:

    •    User-friendly and clear interface.

    •    Modern dark design.

    •    Optimized for group communication.


What type of website do you need?

    •    Web application for PC.


What is the purpose of creating the website?

    •    Providing a convenient platform for user communication (gamers).


Do you have a corporate identity, logo, slogan?

Yes, a brand book with a logo and color palette is provided.


How do you see the website title (description)?

Title "Vooome";

Meta description tag: “Vooome is perfect for connecting with friends, gaming, and growing your own community. Create your personalized space to chat, play, and share unforgettable moments.”


Do you have preferences regarding the color scheme of the website?

Yes, colors: black, white, purple. More details in the brand book (attached).


In what style would you like to see the website?

    •    Modern

    •    Technological

    •    Concise


For the contest, it is necessary to develop sections:

    •    Main page (chat not selected) + pop-up window for creating a server.


Competitor references (with minor visual adjustments):

image

image


    •    Open chat page:

image


    •    Voice chat channel call interface.

image


Main structure of the web application interface panel:

- List of channels (you are a member of).

- List of my dialogues (private messages).

- List of my friends.

- Incoming friend requests.

- Channel search.

- Friend search.


Do you have requirements and wishes regarding the website navigation?

    •    Navigation should be simple and intuitive, so users can easily find the necessary features.

    •    Minimum number of nesting levels.


What information from the website will be of primary interest to visitors?

    •    Capabilities of voice and text communication in channels and voice chats.

    •    Ease of use of the interface.


Are there any specific requirements for the presence of advertising objects on the website (banners, partner logos, ads, etc.)?

No.


Provide examples of websites you like. What exactly did you like in terms of design and usability?

    •    discord.com — good functionality, but too complex an interface for "boomers".

    •    slack.com — good functionality for team project work, but also a complex interface for "boomers".


Additional Information:

    •    The finished design should be provided in Figma format.

    •    Pay special attention to the simplicity and intuitiveness of the interface.


The application must have a unique design that distinguishes it from competitors. It should not be a simple clone of Discord with modified fonts and color palette, but a full-fledged product with its own visual identity and recognizable style.

Updates
Update #1

We plan to continue cooperation with the winner of the competition to develop designs for other sections of the web application, as well as further refinement of the interfaces.

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25 November 2024, 9:46
Update #2
28 November 2024, 16:02