Company Name: Kolesa.dp.ua
Company Activity: Sale of tires, rims, tire fitting services
Product/Service Description: passenger tires, motorcycle tires, truck tires, rims for passenger cars, tire fitting services
Distribution Channels and Sales Geography: Sales via the internet throughout Ukraine, and physical locations (tire centers in Dnipro)
Target Audience Profile: car owners (ages 18 to 60), men, women)
Existing or Proposed Positioning: The main focus and advantages of the company are that we are located in the city of Dnipro (2 tire centers)
Closest Competitors:
https://tshina.ua/
https://infoshina.com.ua/
Main Competitive Advantages:
1. We are located in Dnipro (in two parts of the city, which is convenient for city residents)
2. Customers do not waste time in queues and on the road, no need to go to Nova Poshta.
3. Avoidance of any risks, payment only after inspection and installation of tires on your vehicle.
4. Tire fitting out of turn.
5. For residents of Dnipro, there is free address delivery by corporate transport.
6. We work without weekends and holidays.
What elements should the logo consist of (remove unnecessary items)?
from a corporate writing and graphic element
What word or phrase will be used in the logo?
Kolesa.dp
Kolesa Dnepr
Should the logo be bilingual or trilingual?
no, only transliteration
If the company has a slogan or tagline that needs to be added to the logo?
none
What should be depicted in the logo?
The logo can be designed in such a way that it is associated with tires;
Is the logo being created for the first time or has it existed before and is currently being recreated (rebranding)? (if rebranding, add an image of the current logo)
for the first time
Indicate if it is necessary to maintain continuity of the logo (the new logo retains features of the previous one).
-
Are there basic colors or a preferred color scheme?
no
What should the logo be like (remove unnecessary items)?
simple, concise
bright
three-dimensional elements
image-based, status-oriented
dynamic
modern
abstract
technological
Which brand do you consider successful in this category of goods or services, and why?
Bridgestone
Goodyear
Michelin
These are leading tire manufacturers that have earned their reputation and are leaders.
Just good logos, clear, simple, memorable.
Are there any undesirable elements for use in the logo?
no
In what format do you want to receive the source material?
tomorrow
Provide any additional information you consider important.
Our website Kolesa.dp.ua
Format AI, EPS.
Currently, a new website design is being developed, preferably so that if necessary, the color scheme can be changed.
