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Tasks for the competition work: It is required to develop the design of the cover and one spread of the brochure according to the requirements specified below.


The winner of the competition, in addition to the reward, will receive an order for the design of the entire brochure (another 12 spreads and the back cover).


Information and requirements for the competition work: 

Cover design:

  • Place the Bon Appetit logo (logo.cdr);
  • Place the text “Catering”;
  • Place the text “season 2020”;
  • Add contacts, a link to the website, and social media (use iconography):
  • Phone - 048 701 07 88
  • Website - bonappetite.com.ua
  • Link to Facebook and Instagram - /catering.odessa


Design of the spread - Left side: Place the header text “Buffet”.


Place the subheading: Example calculation 480.50 UAH per guest


Place 13 photographs (photos are attached, the file names of which are below in the description) and captions for them (the names of each photo, highlighted in bold, and descriptions of these photos under their names):

Photo 1 left side.jpg


Place the text from the table: Table.xlsx

 

Design of the spread - Right side:

Place the text, dividing it into points (Dishes, Drinks…), subpoints (Assortment, Canapés…), a list of subpoints (Antipasti, Fruits…) and descriptions of the list of subpoints (number of servings, weight, and cost).


Place 3 photographs (photos are attached, the file names of which are below in the description) among the text, filling the empty spaces on the page, making it more colorful:

Photo 1 right side;

Photo 2 right side;

Photo 3 right side.

 

Mandatory requirements:

Provide an example of page numbering on the spread;

The form of the closed brochure – square;

The size of the spread must allow sheets to fit in multiples of A3 format;

Corporate color #9500db;

The protective zone of the logo must be observed;

Main fonts Lato, Lato Medium, Lato Heavy;

Formats of the finished competition work – PDF.


Welcome:

Bright and unusual presentation of the table, placement of photos, and text.

Use of common design elements with the website bonappetite.com.ua


Not welcome:

Making changes without agreement;

Photos smaller than 30*30 mm;

Backgrounds that interfere with the perception of text and photos;

Unstructured presentation of information: headings, subheadings, photo descriptions, text, and tables.

 

Description of products/services: 

Organization of a mobile restaurant at any location with services: mobile kitchen and bar, service, rental of dishes and furniture, decoration.


Portrait of the target audience:

The brochure is being developed for presentations and sales of catering services.

The main audience consists of intermediaries (event agencies) and the clients themselves.

Services offered: large corporate events, wedding events, birthdays.


Examples of brochures whose design we like:

example brochure 1;

example brochure 2;

example brochure 3;

example brochure 4;

example brochure 5;

example brochure 6.


In these examples, we especially liked:

The logo on the background of the photo (Example brochure 1, page 1);

The pattern (Example brochure 1, page 2);

The margins of the pages (Example brochure 2, pages 1-3);

Photos in different shapes (Example brochure 3);

The effect of a split photo (Example brochure 4);

The design of the placement of photos and their descriptions (Example brochure 5);

Bright gradient that attracts attention (Example brochure 6).


These examples do not necessarily have to be applied in the work, especially those that do not match each other. Each example individually shows what we liked and what can possibly be used in the work. 


Criteria for evaluating competition works:

  • Originality;
  • Style;
  • Quality;
  • Designer experience on freelancehunt.ua;
  • Submission deadline for the competition work is 5 days.


Tasks for the competition work:

It is required to develop the design of the cover and one spread of the brochure according to the requirements specified below. The winner of the competition, in addition to the reward, will receive an order for the design of the entire brochure (another 12 spreads and the back cover).


Complete technical task and all necessary materials for work: https://drive.google.com/drive/folders/1n6WlG9nSSnjyeT0ZZ4oN4NrBQ5WMqmIu?usp=sharing