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Company Name: Sea of Seeds


Company Activity: online store, agro sector


Product/Service Description: vegetable seeds (main product), fertilizers, gardening tools, etc.


Distribution Channels and Sales Geography: online store, Ukraine


Target Audience Profile: farmers, greenhouse growers, cottage owners, gardeners


Existing or Proposed Positioning: reliable and quality imported seeds at affordable prices


Closest Competitors: seed supermarket


Main Competitive Advantages: genuine imported seeds without overpricing, quality assured, basic assortment advantageously complemented by exclusive items.


What elements should the logo consist of? 

  • from a signature writing and a graphic element


What word or phrase will be used in the logo? Sea ofSeeds


Should the logo be bilingual or trilingual? no


If the company has a slogan or tagline that needs to be added to the logo? no


What should be depicted in the logo? freedom of choice (your options)


Is the logo being created for the first time or has it existed before and is currently being recreated (rebranding)? for the first time


Indicate if it is necessary to maintain continuity of the logo (features of the previous one are recognizable in the new logo). no


Are there basic colors or a preferred color scheme? red (priority), green, blue, yellow, white


What should the logo be like?

  • simple, concise
  • bright
  • volumetric elements
  • image-based, status-oriented
  • dynamic
  • childish/cartoonish
  • abstract


What brand do you consider successful in this category of goods or services, and why? none


Are there any undesirable elements for use in the logo? leaves, flag of Ukraine


In what format do you want to receive the source material? illustrator, photoshop


Provide any additional information you consider important.

there should be no gradients

the logo should be easily memorable

the logo should not be confused with anything else.

no thin lines, small elements