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Company Name:  DZ ENgineering group

Company Activity:  Design and installation of engineering networks for houses, apartments, factories, offices, etc.

Product/Service Description:  Electricity, heating, water supply, ventilation, and air conditioning

Distribution Channels and Sales Geography:  Internet / social networks, Republic of Belarus

Target Audience Profile: Man aged 30-40

Existing or Proposed Positioning:  Medium +, premium solutions

Closest Competitors:  @profsantehmontaj, @galfpro

Main Competitive Advantages:  All engineering networks from one contractor

What elements should the logo consist of? 

  • from the corporate writing and graphic element

What word or phrase will be used in the logo?  DZEN group

Should the logo be bilingual or trilingual?  No

If the company has a slogan or status line that needs to be added to the logo?  No

What should be depicted in the logo?  At the discretion of the contractor

Is the logo being created for the first time or has it existed before and is currently being recreated (rebranding)? (for rebranding, please add an image of the current logo) For the first time

Are there basic colors or a preferred color scheme?  No

What should the logo be like? 

  • simple, concise
  • minimalistic
  • three-dimensional elements
  • modern
  • technological

Are there any undesirable elements for use in the logo?  Key, drop, snowflake, fire, lightning

In what format do you want to receive the source material?  AI, EPS, PSD, PDF, PNG, JPG, CRD, visualization

Provide any additional information you consider important.  

The logo is planned to be embroidered and printed on uniforms