Company Name:
Kryholam (Icebreaker) http://kryholam.org
Company Activity:
Public organization
Description of Products/Services:
We are working on changes in Ukrainian society at the level of consciousness.
Our universal tool is an information campaign.
We are changing values to change society for the better!
Distribution Channels and Sales Geography:
facebook, instagram, website
Target Audience Profile:
Ukraine, 12-45, M/F
Existing or Proposed Positioning:
non-profit activity
Closest Competitors:
non-profit activity. We have no competitors, only partners
Main Competitive Advantages:
viral distribution of information
What elements should the logo consist of?
only a graphic element and/or a word
What word or phrase will be used in the logo?
Kryholam
Should the logo be bilingual or trilingual?
no
If the company has a slogan or tagline that needs to be added to the logo?
Information changes society (it is NOT NECESSARY to add it to the logo)
What should be depicted in the logo?
this is what we want to understand
Is the logo being created for the first time or has it existed before and is currently being recreated (rebranding)? (if rebranding, please add an image of the current logo)
for the first time
Please indicate if it is necessary to maintain continuity of the logo (the new logo retains features of the previous one).
no
Are there basic colors or a preferred color scheme?
no. It is preferable to use 2-3 colors.
What should the logo be like (remove unnecessary points)?
simple, concise
bright
image-based, status-oriented
dynamic
modern
technological
What brand do you consider successful in this category of goods or services, and why?
https://ukrainer.net/ - interesting, modern, and clear
https://graphicriver.net/item/mail-ship-logo/22068065?s_rank=12 - cool idea and combination
https://graphicriver.net/item/boat-cafe-logo/13853058?s_rank=24 - great concept
Are there any undesirable elements for use in the logo?
anchor
In what format do you want to receive the source material?
.ai
Please provide any additional information you consider important.
guiding words. Icebreaker, ice, information, monolith, social networks, movement, power
simple, but not childish. Well memorable.
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Aleksandr Galushka 15 November 2018Добрый день, подскажите, слово используемое в лого на каком языке должно быть рус или укр?
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Artem I.
16 November 2018
Так как в условиях проведения конкурса нет подробного описания. Я не комментирую все работы сразу. Тем более время проведения конкурса до 22 ого. Я никого не тороплю. Но откровенно сырые работы комментировать сложно.
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Artem I.
19 November 2018
Ребята, сразу прошу не обижаться на оценки. Составлю для себя рейтинг работ из тех, что поступают. Перед финалом переоценю работы. Могу сказать, что уже есть работы фавориты.