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Company Name: Way4you


Company Activity: Sports equipment for Fitness and CrossFit


Product/Service Description: Functional sports trainers for Fitness and CrossFit


Target Audience Profile: Girls and boys aged 17 to 35 who love sports and a healthy lifestyle.


List the nearest competitors: yousteel.ru


Describe the main competitive advantages: all the latest in the world of sports are with us


What word or phrase will serve as the logo?

The word Way4you must be in the logo.


Should the logo be bilingual or trilingual?

Only in English


Distribution channels and sales geography:

CIS countries and Europe


Content, nature of the logo and brand mark (functional, psychological, spiritual content that the brand should contain):

Our main slogan – Choose the right path, choose sports.

Sports equipment for fitness and crossfit. The logo should be simple yet memorable, stylish, and convey the meaning of promoting sports and the right choice of one's path in life.


Associative characteristics most suitable for the logo:

Choose the right path, choose sports.


Basic colors:

Colors at the designer's discretion.


Are there any undesirable elements, if so, please specify: no


What logo (and/or trademark) do you consider successful in this category of goods or services, and why?

See Attached File


Is the logo being created for the first time or has it existed before and is now being recreated? It has existed before and is now being recreated.

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